Most seminars are useless - it's an open secret in HR circles. Less than 20 percent of what trainees supposedly learn is actually put into practice. Small wonder that training programs regularly fall victim to budget cuts. Summing up 100 years of transfer research, this book demonstrates that transfer success is manageable. The 12 levers of transfer effectiveness represent the gist of scientific research for HR practitioners. Once familiar with them, you will know what determines transfer success and how to manage it. This book presents a conclusive framework based on a solid scientific foundation, along with more than 50 tools and interventions that HR developers, training providers and trainers can use to maximize the effectiveness of any training course or program. "A mustread for anyone who wants to make sure training investments will pay off." Robert O. Brinkerhoff "This book gives you the findings from a meticulous review of the transfer-of-training literature and turns these findings into practical steps, supported by wise advice on the truths and traps of transfer. After reading this book, you WILL want to make changes to your training courses, and the explanations from the research will give you the credibility you need to enlist others for help along the way." Paul Matthews
Dr. Ina Weinbauer-Heidel ist mit Leidenschaft an der Schnittstelle zwischen Transferforschung und -praxis tätig. Als Wissenschaftlerin, Beraterin und Trainerin macht sie mit ihrem Institut für Transferwirksamkeit wissenschaftliche Erkenntnisse für die Praxis nutzbar.